Mind The Lab: A Novel Approach To Boost Scientific Discipline Communication

Mind the Lab is a breakthrough inaugural inwards bringing scientific discipline to the full general public, acting every bit a scientific discipline teaser to attract people’s involvement too boost traditional scientific discipline communication activities.

By Theo Anagnostopoulos


Bringing scientific discipline to the full general populace – the challenge

Most scientific discipline communication approaches too mediums (e.g. paper articles, magazines, populace lectures, debates, sci-art, scientific discipline cafes & scientific discipline festivals) are ordinarily attracting people alongside a pre-existing involvement inwards science, so failing inwards achieving their main goal, i.e. bringing scientific discipline to the full general public. According to our ain data, the vast bulk of the audience (more than 90%) inwards most scientific discipline communication events is already familiar alongside the presented scientific topics too has already appreciated the added value of involving scientific cognition inwards everyday life. Therefore, a bang-up challenge arises for scientific discipline communicators: How tin the full general populace (literally) hold upwardly attracted?

The agency to appear upwardly the challenge – Mind the Lab

From our ain sense every bit a scientific discipline communication too dissemination platform, nosotros at SciCo, receive got also faced this challenge. SciCo (from Science Communication) is an educational non-profit organization, founded inwards 2008, which aims to communicate scientific discipline to the full general populace through innovative, interactive too entertaining methods. As the co-organizers of several science festivals all around Hellenic Republic too Cyprus, together alongside the British Council, the Onassis Scholars' Association too other partners, nosotros observed that most of our visitors (collectively nearly 100.000) were already interested inwards science, too almost one-half of them receive got attended like events many times inwards the past. So, nosotros needed to disclose a agency to attract people who create non know where to disclose scientific discipline or who receive got never idea of how scientific discipline could relate to their everyday life.

We took upwardly this challenge too came upwardly alongside a identify where thousands of people function yesteryear past every day: the Metro! At that quest the Mind the Lab inaugural was created – its lift was inspired yesteryear the well-known “Mind the Gap” notice inwards underground stations.

Mind the Lab – when scientific discipline too engineering locomote yesteryear metro

Mind the Lab is a STEM (Science, Technology, Engineering, Maths) awareness raising crusade that aims to receive people’s involvement inwards scientific discipline during a real curt fourth dimension interval. It addresses all citizens (metro passengers), no affair their age, educational too social background or interests. This agency the full general populace tin hold upwardly genuinely engaged inwards a scientific discipline communication sense through interactive exhibits, shows, stand upwardly up acts, too street science.

The kickoff Mind the Lab effect took identify inwards the Athens metro, Greece, on the third of Feb 2017. Passionate scientists, inventors, researchers, teachers too students from to a greater extent than than xx Greek inquiry too educational Institutions presented inwards an interactive agency their scientific experiments, technological applications, games too artistic shows at 8 underground stations, too interacted alongside to a greater extent than than 10,000 underground passengers (1 out of 10 passengers stopped yesteryear to hold upwardly informed too interact alongside the exhibits).

The brilliant atmosphere too the hands-on sense of people was plenty to receive their farther involvement inwards science, despite its curt duration (2-3 minutes was the average fourth dimension that a rider dedicated to the event). Hence, Mind the Lab tin hold upwardly a powerful tool to attract the involvement of the full general public, too straight it to science-related channels, such every bit scientific discipline festivals. This inaugural tin human activity every bit a scientific discipline teaser too furnish a novel scientific discipline communication approach, which cannot supersede the traditional scientific discipline communication methods, but instead it tin boost their touching on yesteryear enhancing their dissemination to the full general public. Mind the Lab is a unique chance for the scientific community, museums, NGOs too fifty-fifty engineering related companies too excogitation projects, to increase their populace outreach.

Our vision is to brand this inaugural international. In 2018 Mind the Lab will locomote across unlike countries around the footing inwards lodge to literally convey scientific discipline on people’s way. We envisage that the effect volition receive got identify inwards unlike cities on the same day, thereby increasing its social awareness too touching on too at the same fourth dimension connect people through science. We receive got already built collaborations alongside partners all around Europe too South America spell nosotros are inwards word alongside several more. If yous disclose this inaugural exciting create non hesitate to contact us.

Find to a greater extent than information nearly Mind the Lab inaugural on our website too follow us on Facebook.



Theo Angnostopoulos, Ph.D.
Theo  is the Founder too General Manager of SciCo, too Co-Founder of the "Athens", "Thessaloniki" “Patras” too "Mediterranean Science Festivals", “Mind the Lab”, the "School lab" international teaching platform, "TEDMED alive Athens" too "Green Project". He is also leading the plan “STEMpowering youth” which empowers teachers too later teens via STEM inwards unprivileged areas around Greece, to engineer solutions to local social issues.
In 2011 he was nominated yesteryear UNESCO Hellenic Republic for the Kalinga Science Popularisator Prize too inwards 2012 he trained alongside Al Gore to learn 1 of Climate Reality Project Ambassadors.
Since 2013 he is the President of the Onassis Foundation Scholar’s Association.
He won the Ashoka Impact Program Award inwards 2016 too the British Council Alumni United Kingdom of Great Britain too Northern Ireland of Britain too Northern Republic of Ireland social Impact Award inwards 2017


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